A Study on Factors Influencing Consumer Purchase Intentions of Cosmetics Products on A Short Movie Platform
dc.contributor.advisor | 鈴木, 秀男 / 教授 | |
dc.contributor.author | SHENG, JIAYUN / 盛, 佳韵 | |
dc.date.accessioned | 2025-06-20T01:07:20Z | |
dc.date.available | 2025-06-20T01:07:20Z | |
dc.date.issued | 2024-03-26 | |
dc.description | 修士(工学), 2023, 開放環境科学専攻 | |
dc.identifier.uri | http://131.113.16.178:8181/sigma_local/handle/10721/15230 | |
dc.language | en | |
dc.publisher | 慶應義塾大学理工学研究科 | |
dc.subject | Electronic commerce live | en |
dc.subject | Consumers’ purchasing intentions | en |
dc.subject | Impact path analysis | en |
dc.subject | SOR model | en |
dc.subject | CME model | en |
dc.title | A Study on Factors Influencing Consumer Purchase Intentions of Cosmetics Products on A Short Movie Platform | |
dc.title.alternative | A Study on Factors Influencing Consumer Purchase Intentions of Cosmetics Products on A Short Movie Platform | |
dc.type | 学位論文 |
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